LATEST → How we scraped 500K grocery SKUs in 48 hours — read the breakdown Read now
LIVE → Real-time scraping APIs with 99.9% uptime SLA
New grocery & FMCG datasets updated daily
FREE → Download sample datasets — no credit card required Get yours
Serving 45+ countries — AI-powered, enterprise-grade data
LATEST → How we scraped 500K grocery SKUs in 48 hours — read the breakdown Read now
LIVE → Real-time scraping APIs with 99.9% uptime SLA
New grocery & FMCG datasets updated daily
FREE → Download sample datasets — no credit card required Get yours
Serving 45+ countries — AI-powered, enterprise-grade data
Assortment Planning · AI · Competitor Benchmarking · Retail

Assortment
Planning
for Retailers

AI-powered assortment planning that benchmarks your SKUs against competitor catalogues, identifies gaps, forecasts demand, and optimises product selection for maximum profitability.

  • Over 1 billion unique products across 190,000+ brands
  • 99% product matching accuracy — exact & similar SKUs
  • Category gap analysis & competitor assortment benchmarking
  • 10-second real-time data refresh for competitive decisions
  • Demand forecasting & sales velocity analysis per SKU
  • SERP visibility integration for page-1 product ranking
// Assortment DatabaseLive
1B+
Products
190K
Brands
99%
Match Accuracy
10sec
Refresh
GAP ANALYSISDEMAND FORECASTSERP INSIGHTSCATALOG X-RAYLIFECYCLEPRIVATE LABEL

Smarter Assortment
Decisions with AI

Stocking the wrong products means lost sales and wasted inventory. Our assortment intelligence tells you exactly what to stock, how to price it, and when to act.

🔍
Competitor Assortment Mapping

Map your catalogue against competitors' full SKU range. Identify overlapping products, unique listings, and white-space opportunities your rivals are missing.

🕳️
Category Gap Analysis

Pinpoint exactly which products you are missing that competitors carry. Prioritise additions based on sales velocity, price point, and customer demand signals.

📈
Demand Forecasting

AI models forecast demand per SKU using historical data, seasonality, market trends, and competitor movements — ensuring you stock the right quantities at the right time.

🔬
Catalog X-Ray

Deep-dive comparison of your catalogue's SKUs vs competitors — including price points, ratings, reviews, freshness, and product lifecycle stage.

🔎
SERP & Visibility Insights

Integrate assortment planning with search engine rankings. Identify which products need content, image, or attribute improvements to reach page 1.

🏷️
Private Label vs National Brand

Analyse the pricing gap between private label and national brand products by category — informing private label strategy and own-brand pricing decisions.

Who Uses Assortment
Planning Intelligence

From grocery buyers to fashion merchandisers — assortment intelligence is the foundation of profitable retail decisions.

🛒
Category Buyers
  • Competitor gap identification
  • Category mix optimisation
  • Private label opportunity mapping
  • Trend-based range expansion
📦
Inventory Managers
  • Demand forecast per SKU
  • OOS risk identification
  • Overstock signal detection
  • Reorder timing optimisation
💰
Pricing Teams
  • Price point benchmarking
  • Competitor pricing by category
  • New SKU price positioning
  • Promotional depth benchmarking
📣
Merchandisers
  • Top-selling competitor SKUs
  • Catalogue freshness analysis
  • Product life cycle tracking
  • SERP rank improvement
🏭
FMCG & Brands
  • Share of shelf intelligence
  • Listing completeness audits
  • Competitor SKU launches
  • Category performance data
🔬
Market Research
  • Category trend analysis
  • Consumer demand signals
  • Cross-market assortment data
  • Competitive intelligence reports
Unique Products
1B+
Global database
+
190K
Brands
Match Accuracy
99%
AI-powered
Data Refresh
10sec
Always current

Assortment Planning
Questions Answered

Assortment planning is the process of selecting and managing the product range offered to customers — ensuring the right mix of products aligned with demand, competition, and business goals.
Our ML algorithms map and standardise scraped products into a consistent category tree, enabling true apples-to-apples comparison across hundreds of thousands of SKUs — removing manual interpretation.
Catalog X-Ray provides a deep comparison of your SKUs vs competitors — analysing price points, ratings, reviews, product freshness, pricing frequency, and product lifecycle stage simultaneously.
Yes. We can map products into our standardised category structure or accommodate your specific category tree for customised analysis tailored to your business.
AI models analyse historical sales velocity, seasonal patterns, competitor stock movements, new product launches, and market trends to forecast demand per SKU with high accuracy.
Our platform integrates SEO tools to evaluate product content quality — images, descriptions, attributes — and identify which SKUs need improvement to achieve better search rankings.
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